Help us light up downtown Gilroy this holiday season. Every sponsorship keeps our community celebration free and festive — and puts your business in front of thousands of neighbors, shoppers, and visitors.
More than a logo on a banner, this is a chance to stand with your neighbors and help give Gilroy a holiday tradition worth coming back to year after year.
PRESENTING PARTNER
Our top-tier presenting partner — the most visible level at the festival.
• Premier, top-billing logo on the Parade Sponsor banner
• Largest logo on the Festival banner and across all social media
• Named presenting partner in every promotion — press releases, e-newsletters, and the event website
• 12 premium reserved VIP seats — your own block in the North Pole VIP area for your team, clients, and guests
• Stage recognition before and during the parade
• Complimentary parade entry with named announcement
Put your name on the premium reserved viewing area along the route.
• Naming rights to the North Pole VIP area — name & logo on the on-site banner and area signage
• 8 reserved seats in the North Pole VIP area for your team, clients, and guests
• Prominent logo on the Parade Sponsor banner and Festival banner
• Logo across social media and on the event website
• Stage recognition, named announcement, and complimentary parade entry
Name the busiest family stop of the day — “Santa’s Village, presented by your business.”
• Naming rights to Santa’s Village, where families line up to meet Santa and take photos
• Logo signage on-site at the village and the photo area
• 4 reserved VIP seats for your guests along the parade route
• Prominent logo on the Parade & Festival banners and social media
• Logo on the event website
• Stage recognition, named announcement, and complimentary parade entry
Anchor the moment the whole crowd waits for — the tree lighting.
• Logo displayed at the Community Tree throughout the season
• Recognized as the Tree Lighting sponsor from the stage at the ceremony
• 4 reserved VIP seats for your guests along the parade route
• Prominent logo on the Parade & Festival banners and social media
• Logo on the event website
• Complimentary parade entry with named announcement
GUEST-HOSTING LEVEL
A reserved spot your guests cannot get for free — prime, named, and held just for you.
• Naming rights to the South Pole VIP area: a roped-off section in a prime location, with your name and logo on the signage
• 6 guaranteed reserved seats to host clients, employees, family, and guests
• Logo on the Parade & Festival banners and social media
• Logo on the event website
• Stage recognition, named announcement, and complimentary parade entry
Make it yours: Add a branded tent, table, refreshments, or extra reserved seating to turn your area into a client-hosting space. Ask about à la carte enhancements.
Maximum visibility across every banner and channel.
• Prominent logo on the Parade Sponsor banner and Festival banner
• Logo across social media and on the event website
• Named announcement during the parade
• Complimentary parade entry
HOLIDAY MAGIC
Strong, mid-level recognition across the festival.
• Logo on the Parade Sponsor banner and Festival banner
• Logo on social media and the event website
• Named announcement during the parade
• Complimentary parade entry
• Logo on the Festival banner, social media, and Parade Sponsor banner
• Complimentary parade entry with named announcement
• Business name on the Parade Sponsor banner
• Complimentary parade entry
NEW • NAMING
One of the festival’s most photographed zones — open for naming in 2026.
• Naming rights to the Grinchville activation, with on-site logo signage
• Prominent logo on the Parade & Festival banners and social media
• Logo on the event website and named announcement during the parade
• Complimentary parade entry
Radio and press partners amplify the festival across the region in exchange for top-tier logo placement, on-air mentions, and stage recognition. Contact us to discuss a media trade for 2026.
Businesses and organizations that contribute goods, services, equipment, or volunteer support are recognized on the event website and on-site signage. If your business can help in kind, we would love to hear from you.
Reserve your level today — spots are filling for 2026.
To reserve your sponsorship or ask any questions, please reach out to Marci Bracco Cain at info@thebuzzpr.net, call (831) 747-7455 or click on the “Become a Sponsor” button below. Spots fill quickly, so we encourage you to confirm your level early to secure the recognition that comes with it.
Thank you for considering a partnership with us. We are grateful for the businesses that make downtown Gilroy what it is, and we hope to celebrate alongside you this December.
AS OF 11/28/25
Eddie Sauceda gilbillie@aol.com
Amber Atteberry atteberry.ambermichelle@gmail.
Raul Richard Tovar rauljr@racservicesllc.com
